Media Analysis

The Institute for Media Analysis in South Africa (est. 1999) offers a wide range of consultation services on matters regarding journalism and the media.

About us

The Institute for Media Analysis in South Africa (est. 1999) offers a wide range of consultation services on matters regarding journalism and the media. The Institute also owns the academic journal African Journalism Studies, published by Routledge/Taylor & Francis and collaborates with the disinformation research group Disinfoafrica.org.

Consultation Services

  • Content Analysis of media coverage of particular topics or companies.
  • Audience and User Surveys and Focus Groups.
  • Academic Reviews and Publication advice.

Previous assignments include surveys on media literacy, analysis of public exposure to ‘fake news’ and disinformation, journalism skills training and reviews of academic programmes.

Prof Herman Wasserman,

Director

An internationally leading researcher in journalism and media studies. A distinguished academic leader with more than years of international experience in higher education, media production, journalism, and consulting environments. Widely published on global media, with a focus on media in Africa and the Global South…

Latest News

Watch Prof Herman Wasserman interviewed about World Press Freedom Day

Communication Education as a Driver of Change

Communication Education as a Driver of Change

Prof Herman Wasserman gave a keynote talk, ‘Communication Education as a Driver of Change’ at the 2023 annual conference of the South African Communications Association in Johannesburg. He also participated in a panel session discussing the Unesco handbooks on...

Research done by Herman Wasserman and Tanja Bosch shows that South African tabloids did not conform to stereotypes of sensationalism, but provided relevant, contextual coverage of the Covid19 pandemic (repost the piece from The Conversation

Research done by Herman Wasserman and Tanja Bosch shows that South African tabloids did not conform to stereotypes of sensationalism, but provided relevant, contextual coverage of the Covid19 pandemic (repost the piece from The Conversation

Tabloid newspapers are seen as sensationalist - but South Africa’s Daily Sun flipped that script during COVID-19 Tabloid journalism usually refers to short, easily readable and mostly human-interest news, presented in a highly visual and sensationalist style....

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PROF HERMAN WASSERMAN,

Director

An internationally leading researcher in journalism and media studies. A distinguished academic leader with more than years of international experience in higher education, media production, journalism, and consulting environments. Widely published on global media, with a focus on media in Africa and the Global South...