Media Analysis
The Institute for Media Analysis in South Africa (est. 1999) offers a wide range of consultation services on matters regarding journalism and the media.
About us
The Institute for Media Analysis in South Africa (est. 1999) offers a wide range of consultation services on matters regarding journalism and the media. The Institute also owns the academic journal African Journalism Studies, published by Routledge/Taylor & Francis and collaborates with the disinformation research group Disinfoafrica.org.
Consultation Services
- Content Analysis of media coverage of particular topics or companies.
- Audience and User Surveys and Focus Groups.
- Academic Reviews and Publication advice.
Previous assignments include surveys on media literacy, analysis of public exposure to ‘fake news’ and disinformation, journalism skills training and reviews of academic programmes.
Prof Herman Wasserman,
Director
An internationally leading researcher in journalism and media studies. A distinguished academic leader with more than years of international experience in higher education, media production, journalism, and consulting environments. Widely published on global media, with a focus on media in Africa and the Global South…
Latest News
Watch Prof Herman Wasserman interviewed about World Press Freedom Day

Communication Education as a Driver of Change
Prof Herman Wasserman gave a keynote talk, ‘Communication Education as a Driver of Change’ at the 2023 annual conference of the South African Communications Association in Johannesburg. He also participated in a panel session discussing the Unesco handbooks on...

Imasa’s Herman Wasserman joins authoritative new global information environment expert panel
Herman Wasserman, Director of the Institute for Media Analysis in South Africa, has been invited to join a new international authoritative panel of experts who will address threats to the global information environment. The International Panel on the Information...

Media capture and information laundering – China and Russia’s propaganda assault on Africa
One of the ways in which foreign influence operations gain traction in African societies is through influencing local media. This influence can range from subtle attempts to influence editorial agendas to outright capture of media outlets. China has been...

Prof Herman Wasserman visited the University of Miami to give a talk on disinformation in the Global South and discuss partnerships
More information coming soon

An interview with Prof Herman Wasserman by Yuval Katz from The Center for Advanced Research in Global Communication at Annenberg, University of Pennsylvania, has been released as a podcast
Herman Wasserman, "The Ethics of Engagement: Media, Conflict and Democracy in Africa" (Oxford UP, 2020)New Books in African Studies Hello, world! This is the Global Media & Communication podcast series. In this episode, our host Yuval Katz discusses the...

Research done by Herman Wasserman and Tanja Bosch shows that South African tabloids did not conform to stereotypes of sensationalism, but provided relevant, contextual coverage of the Covid19 pandemic (repost the piece from The Conversation
Tabloid newspapers are seen as sensationalist - but South Africa’s Daily Sun flipped that script during COVID-19 Tabloid journalism usually refers to short, easily readable and mostly human-interest news, presented in a highly visual and sensationalist style....

Prof Herman Wasserman co-authored an opinion piece in the Daily Maverick about the South African government’s position on the war on Ukraine and Russian disinformation campaigns
Sergei Lavrov (left), the Minister of Foreign Affairs of the Russian Federation, attends a meeting for bilateral talks with his South African counterpart, Minister of International Relations and Cooperation Naledi Pandor (right), in Pretoria on 23 January 2023....

After the disruption: the future of journalism education as a connective and collaborative practice
Prof Herman Wasserman made a presentation titled “After the disruption: the future of journalism education as a connective and collaborative practice” to the Wits University Jamfest workshop. https://twitter.com/DineshBalliah/status/1584565274178916353?s=20